Are Influencers the Game-Changers for Experiential Marketing?
Experiential marketing has undergone a major shift, evolving into a powerful tool for brands to connect with consumers on a personal...
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James Watts
- Dec 11, 2023
- 2 min
Buckle Up for 2024: The Future of Influencer Marketing Trends
Hey there, trend trackers and digital enthusiasts! With 2024 peeking around the corner, the influencer marketing landscape is revving up...
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James Watts
- Dec 11, 2023
- 2 min
The FTC’s Influencer Guidelines: What You Need to Know
The FTC’s Influencer Guidelines: What You Need to Know
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James Watts
- Dec 4, 2023
- 2 min
88% Of Consumers Have Purchased Products Based On Influencer Recommendations
the impact of influencers on consumer behavior
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Daren Mann
- May 30, 2023
- 3 min
The Dos and Don'ts of Influencer Marketing: Lessons Learned from Real-Life Campaigns
Valuable insights and actionable tips to help you leverage influencer marketing effectively, achieving optimal results for your brand
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Daren Mann
- May 30, 2023
- 3 min
Navigating Influencer Contracts: Key Clauses to Include and Negotiate
What should you be looking for when it comes to navigating influencer contracts? Here are some key clauses to include and negotiate.
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Daren Mann
- May 3, 2023
- 2 min
Instagram Paid Partnership Vs Collaboration Posts - When to use them
A great way for brands and influencers to work together on Instagram is through paid partnerships and collaboration posts.
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Daren Mann
- Apr 27, 2023
- 4 min
How To Become An Influencer & How To Monetise Your Content
What is an influencer? An influencer, also known as a social media influencer or sometimes a content creator, is someone who leverages...
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Daren Mann
- Apr 5, 2023
- 2 min
Does Size Matter as an Influencer?
Influencers and content creators have completely evolved over the past decade, and now, quite literally anyone on these social platforms...
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Daren Mann
- Feb 22, 2023
- 3 min
TikTok Stories: Why should you start using them for your business?
At this point in time, almost every social media mobile app has some kind of story functionality. So it’s no surprise that TikTok has joined
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Daren Mann
- Feb 22, 2023
- 1 min
How to switch-on high-quality uploads For Instagram
Switching on high-quality uploads on Instagram is proven to instantly boost the aesthetics of your page and content.
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Daren Mann
- Jan 27, 2023
- 3 min
Why your TikTok Campaigns Are Failing
TikTok, one of the most talked about social media platforms, has continued to have a massive rise in popularity. The TikTok app has been...
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Daren Mann
- Jan 25, 2023
- 2 min
The Rise of Nano-Influencers In 2023
Nano influencers are typically classified as content creators with anywhere from 1,000 to 5,000 followers. However, defining nano...
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James Watts
- Nov 15, 2022
- 3 min
Top 5 Social Media Scheduling Tools for 2023
Social media is a constantly evolving and growing space where almost half of the world's population is active on platforms to stay up to...
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James Watts
- Sep 8, 2022
- 3 min
Teen Social Media Use: The Risk of TikTok
Long gone are the days that social media platforms are primarily targeted at and used by teenagers. Yet it is hardly surprising to find...
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James Watts
- Jul 28, 2022
- 3 min
TikTok Launches Free Marketing Education Series for Small Business
For marketers that want to increase brand recognition, there are few places out there with higher levels of engagement than TikTok. Pair...
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James Watts
- Jul 25, 2022
- 3 min
How to Schedule TikTok Posts
With a massive 49% of TikTok’s 1.2 billion active monthly users saying that they use the platform to help them make purchasing decisions...
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James Watts
- Jul 7, 2022
- 3 min
TikTok Introduce TikTok Pulse: Bringing Brands Closer to Communities
We are going to go ahead and say it - most brands should be on TikTok. Just take a moment to study the statistics and you will see just...
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James Watts
- Jun 20, 2022
- 2 min
TikTok Launches Made for TikTok 2.0 Series
Exciting news for brands, marketers and agencies that benefit from the exciting world of TikTok marketing - the TikTok-made ad industry...
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James Watts
- May 20, 2022
- 4 min
The Rise of Virtual Influencers
By its very nature influencer marketing is exciting and extremely fast-paced. The next big influencer, trend and viral product is always...
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