A great way for brands and influencers to work together on Instagram is through paid partnerships and collaboration posts.

What is an influencer? An influencer, also known as a social media influencer or sometimes a content creator, is someone who leverages...

For marketers that want to increase brand recognition, there are few places out there with higher levels of engagement than TikTok. Pair...

With a massive 49% of TikTok’s 1.2 billion active monthly users saying that they use the platform to help them make purchasing decisions...

We are going to go ahead and say it - most brands should be on TikTok. Just take a moment to study the statistics and you will see just...

Exciting news for brands, marketers and agencies that benefit from the exciting world of TikTok marketing - the TikTok-made ad industry...

It isn’t difficult to see that TikTok wants longer videos on its platform. In the summer of 2021, the platform announced that it would be...

Being a successful influencer isn't just about creating great content. There are many skills that need to be perfected in order to ensure...

No longer is influencer marketing seen as a stand-alone tool in the marketer's toolbox. Instead, forward-thinking brands are now seeing...

Short-form video is becoming an increasingly competitive space amongst social media platforms. It seems like not a month goes by without...

With a massive 2.9 billion visits a month, Instagram is the second biggest social media platform after Facebook. Pair this with the high...