influencer marketing

Daren Mann

How To Become An Influencer & How To Monetise Your Content

What is an influencer? An influencer, also known as a social media influencer or sometimes a content creator, is someone who leverages...

Owain

The Rise of Virtual Influencers

By its very nature influencer marketing is exciting and extremely fast-paced. The next big influencer, trend and viral product is always...

Owain

5 Tips for Creating a Killer Influencer Brief

A clear influencer brief is the cornerstone of every high-performing influencer marketing campaign. Why? Because it offers your campaign...

Owain

Reactive Marketing: Working With Influencers

No longer is influencer marketing seen as a stand-alone tool in the marketer's toolbox. Instead, forward-thinking brands are now seeing...

Owain

The Importance of Engagement Benchmarking in Influencer Marketing

Management consultant, author and educator Peter Drucker once wrote: “What gets measured gets managed” The ultimate goal of most...

Owain

TikTok: The Next Generation of Brand Collabs

Every day more and more content creators start their influencing journey and begin growing their audiences on social media. So, it is...

Owain

5 Influencer Marketing Trends to Watch in 2022

If you love fast-paced, unpredictable and highly exciting topics then influencer marketing is certainly the one for you. Not only does...

Owain

The Psychology Behind Influencer Marketing

It’s a question we hear a lot: “Why does influencer marketing work” Most of us know that influencer marketing can help brands reach a...

Affiliate marketing in 2020

What is Affiliate Marketing? Affiliate marketing is an up-to-date version of traditional commission selling. An affiliate marketer will...